ABOUT

The typical path into healthcare product leadership runs through big tech. It results in leaders who are strong on platform, but thin on the “backstage” reality of what actually happens inside a health system.

My path was different.

I built my foundation in healthcare operations and industry before I ever touched a product roadmap. That experience taught me something that no amount of product training can replicate: clinicians don’t resist technology because it’s poorly designed; they resist it because it doesn’t fit how care actually moves. That distinction is everything.

As I moved into product leadership, I carried that perspective into every role. It changed how I diagnosed deployment failures, how I earned clinical trust, and how I built the adoption infrastructure that holds long after the initial go-live.

Selected Outcomes in the Payer & Provider Trenches

Operational Scale

At a major academic medical center, I orchestrated the rapid scale-up of telehealth platforms across 500+ providers during COVID-19, proving that adoption can accelerate when the operating model is built correctly.

Clinical AI Expansion

I standardized the clinical implementation of CT Perfusion AI across 7 distinct departments, turning a one-off pilot into a repeatable, hospital-wide standard of care.

Procurement Mastery

I built the end-to-end IT vendor procurement engine for high-stakes neuroscience services—navigating the legal, compliance, and clinical hurdles that usually stall AI deployments for months.

Enterprise Growth

At Elevance Health (a Fortune 20 payer), I scaled a GenAI care management platform from 40 to 2,300 nurses across 20 markets by solving for the compatibility gap between clinical workflows and AI.

Why Fractional?

After 15 years, I knew exactly where the gap between a successful pilot and a repeatable deployment lived. I built Naitia Advisory to help healthcare AI founders cross that “chasm” without the overhead or friction of a full-time hire.

As your Fractional Chief Product Officer, I bring:

Senior Healthcare Operator Credibility

I speak the language of your clinical end-users and the “economic buyers” who hold the checkbooks.

Zero Politics, One Playbook

I work inside your team to install the S.C.A.L.E.™ Framework, replacing custom activations with a repeatable deployment engine.

Investor-Ready Proof

My goal is to maximize your Expansion-Ready Deployments per Customer, securing the renewals and vertical growth evidence required for your next round.

“I didn’t build Naitia Advisory to give founders more advice. I built it to give them the repeatable proof they need to turn a promising pilot into a scalable business.”

If your pilots are successful but your expansion isn’t repeatable yet, let’s talk.